Insight Canada
During my tenure at Insight Canada, I have thrived as a digital marketing, social media, and design specialist by taking on multifaceted responsibilities. My role encompasses various facets such as curating and upkeeping content within the knowledge management system to ensure accuracy and relevance. I adeptly manage design tasks, both digital and print, catering to the diverse needs of a widespread team of over 800 employees across Canada and our HQ in Arizona. My commitment to maintaining brand consistency reflects in all client-facing content and designs. My portfolio at mirellaatallah.com showcases my prowess in this domain.
I excel in crafting impactful social media campaigns, actively managing platforms like LinkedIn, Twitter, Instagram, and Facebook. This involves data collection, writing, editing, posting, and analysis to enhance customer engagement. Notably, I've created and edited videos for distinguished brands and personalities including Apple, Microsoft, Dell, Environmentalist David Suzuki, Astronaut Chris Hadfield, and UFC fighter Georges St-Pierre. My role extends to preparing comprehensive reports and offering insights to optimize our social media marketing strategy. Remaining at the forefront of best practices and emerging trends is my continuous endeavor. Additionally, I collaborate closely with subject matter experts on intricate projects necessitating thorough research and analysis.